Valkyrie Industries secures funding from Asics Ventures Company

June 29, 2023 – Valkyrie Industries, a tech startup that gives digital actuality (VR) health experiences by way of its patented Haptics EMS know-how, has this week introduced that it has secured a big funding from ASICS Ventures Corporation. The corporate didn’t nonetheless disclose the precise funding quantity.

Valkyrie Industries acknowledged that the funding will allow it to speed up its progress and convey to market “EIR Armbands,” the corporate’s wearable muscle-based haptics that mixes digital actuality and electrical muscle stimulation. Valkyrie Industries additionally reached an settlement with ASICS Company to collaborate on EIR Coaching, the corporate’s digital health coaching platform that allows customers to work together with completely different trainers to expertise muscle-based workouts.

Valkyrie Industries has developed know-how that features a {hardware} and software program platform geared toward delivering muscle-based haptics in immersive sports activities experiences. The corporate envisions revolutionizing the digital and augmented actuality (AR) expertise by creating haptic wearables that allow customers to really feel and work together with digital environments.

EIR Coaching is a health program that enables customers to participate in digital health lessons led by coaches within the metaverse, based on Valkyrie Industries. The expertise is customizable to go well with particular person wants, and this system consists of structured programs, akin to Cable HIIT and Dumbbell HIIT, which incorporate digital tools like cable machines and dumbbells. The EIR Armbands are designed to offer specialised stimulus to every muscle and simulate lifelike motion by way of electrical stimulation on the biceps and triceps, delivering a extra immersive health expertise.

Valkyrie Industries’ EIR Armbands

In collaboration with ASICS, Valkyrie Industries acknowledged that it goals to have coaches carrying ASICS sportswear on the EIR Coaching platform in 2023 and to develop ASICS’ personal health class on the EIR Coaching platform.

“Collaborating with a famend sports activities firm like ASICS not solely validates our know-how but additionally opens new doorways to develop our person base and improve our product choices. This partnership permits us to mix our experience in haptic wearables with ASICS’ information of sports activities attire and health coaching to create an much more immersive and efficient health expertise for our customers” mentioned Kourosh Atefipour, Co-founder & CEO at Valkyrie Industries.

ASICS’ “Imaginative and prescient 2030,” which focuses on fostering a Sound Thoughts, Sound Physique philosophy by way of a wide range of views, leverages progressive enterprise collaborations with numerous promising startups. Commenting on the partnership with Valkyrie Industries, President of ASICS Ventures, Akihiro Mori mentioned: “We imagine that Valkyrie Industries’ know-how, which gives accessible, inclusive, and pleasant sports activities experiences for everybody, anytime, wherever, has enormous potential. This collaboration may even strengthen the varied XR initiatives concurrently being developed inside ASICS to supply entertaining bodily actions within the digital world.”

For extra data on Valkyrie Industries and its VR health options, please go to the corporate’s website.

Picture credit score: Valkyrie Industries

Sam Sprigg

Sam is the Founder and Managing Editor of Auganix. With a background in analysis and report writing, he has been protecting XR trade information for the previous 5 years.

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