Raythink debuts its new good automobile AR-HUD expertise


Could 15, 2023 – Raythink, a Chinese language producer of augmented actuality (AR) head-up shows (HUDs) for the automotive and transportation trade, has just lately debuted its new good automobile AR-HUD resolution on the twentieth Shanghai Worldwide Vehicle Trade Exhibition.

Demonstrated on the finish of final month on the exhibition in Shanghai, the brand new product makes use of Raythink’s OpticalCore image technology module, and may challenge a picture that seems absolutely 3D to the bare eye, in line with the Shenzhen-based firm.

Raythink’s HUD expertise initiatives vital driving-related data, similar to velocity, navigational directions, and superior driving help options onto the windshield in real-time, permitting drivers to see the information with out trying down or turning their heads.

The corporate’s OpticalCore additionally made its debut on the Shanghai Auto Present. Raythink famous that in comparison with conventional thin-film transistors and different digital gentle processing options, OpticalCore makes use of laser beam scanning as its gentle supply. In consequence, it will possibly obtain a wider discipline of view (FoV) that covers three lanes of site visitors, and can be capable of present the next picture distinction with out gentle window results or photo voltaic loading. The corporate famous that its OpticalCore expertise can be capable of obtain this, while nonetheless providing decrease energy consumption, and at a decrease value.

The brand new resolution, which Raythink said will likely be utilized to AR-HUDs, AR headlights, in-car micro projection, fastened focus AR automobile shows, and the commercial atmosphere, is anticipated to succeed in mass manufacturing across the second quarter of 2024.

This yr, the corporate plans to increase its manufacturing line to satisfy the rising demand for AR-HUD customary gear, whereas additionally working to develop its subsequent technology of immersive AR-HUDs for digital large-screen immersive shows for good vehicles.

Raythink famous that it handed the ISO9001, IATF16949, and different high quality system certifications in April final yr. The corporate additionally added that it has to date acquired 10 orders for mass manufacturing initiatives, whereby its AR-HUD merchandise will likely be geared up in over 400,000 vehicles.

Lastly, Raythink additionally introduced a strategic partnership with Chinese language conversational synthetic intelligence platform AI Speech in the course of the Shanghai Auto Present. The partnership provides to a listing of different cooperation agreements that Raythink has in place with different tier-one suppliers, similar to UK mobility service supplier Aptiv, good system producer AliOS, and US good cockpit maker Visteon.

For extra data on Raythink and its augmented actuality HUD expertise for automotive show methods, please go to the corporate’s website.

Picture / video credit score: Raythink




Sam Sprigg

Sam is the Founder and Managing Editor of Auganix. With a background in analysis and report writing, he has been overlaying XR trade information for the previous 5 years.

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