OPTIX Expands International Attain with AR/VR Optical Developments

June 12, 2025 – As the worldwide XR trade prepares for a packed summer season of innovation, optical expertise firm OPTIX is about to intensively showcase its superior AR and VR optics options at three main trade exhibitions in June: AWE USA in Lengthy Seashore, California, Viva Know-how in Paris, France, and Laser World of Photonics in Munich, Germany.

This presence builds on OPTIX’s robust momentum from CES 2025 earlier this 12 months and is a part of a rising effort by the corporate to ship high-performance, scalable optics to XR {hardware} producers worldwide.

OPTIX Steps into the International Stage

Since rising from stealth lower than three years in the past, OPTIX has steadily expanded its capabilities and product lineup, securing USD $15 million in funding, creating its personal laboratory and manufacturing processes, and launching superior optical modules for each AR and VR headsets.

At AWE USA 2025 and VivaTech, OPTIX is highlighting its two flagship merchandise:

• The 2D EPIC 50 AR Waveguide, designed for light-weight AR glasses with a large 50° subject of view.
• The 8K VR Pancake Module, providing binocular 8K decision and a 115° FoV, wider and sharper than Imaginative and prescient Professional.

The corporate’s presence at such occasions marks an effort to additional its engagement with client tech firms and enterprise customers throughout each North America and Europe, because it goals to deepen its position within the areas’ provide chains for next-generation immersive expertise.

What’s New Since CES?

Whereas the product lineup at AWE and VivaTech shall be much like what was introduced at CES earlier this 12 months, the corporate has hinted at additional refinements forward of the June showcases.

On the VR facet, OPTIX’s proprietary eye-tracking and foveated rendering options are designed to scale back GPU demand whereas sustaining 8K excessive visible constancy, providing elevated effectivity for cell and tethered VR purposes.

For AR, the newest model of the corporate’s newest 2D EPIC 50 AR waveguide module delivers larger effectivity with 7,000 nits peak brightness, superior distinction, and production-readiness, as the corporate strikes nearer to its purpose of enabling mass-market sensible glasses.

US + EU Focus Displays OPTIX’s International Imaginative and prescient

Although AWE, VivaTechnology, and Laser World of Photonics are held in numerous continents throughout the identical month, OPTIX’s presence at such occasions highlights the corporate’s strategic intent to interact each North American and European XR markets directly.

Within the US, the optics agency is focusing on conversations with ODMs/OEMs targeted on:

• Blended actuality headsets
• AI-enhanced AR sensible glasses
• Wearable shows for enterprise and client use

In Europe, OPTIX is aiming to place itself as a dependable, scalable optics associate for each headset firms and enterprises, navigating an more and more complicated international provide chain. This comes as latest shifts in commerce dynamics have prompted some EU-based immersive tech firms to diversify their provider base, or a minimum of reevaluate dependencies on established US-aligned distributors.

This broader international technique from the corporate enhances latest optics trade traits, the place {hardware} choices have gotten more and more influenced by geopolitical dynamics and provide chain reliability.

“We’re seeing elevated curiosity from European XR {hardware} builders on the lookout for agile, optics-focused companions who’ve strong optics backgrounds and might adapt shortly to shifting market dynamics. Our purpose is to be a reliable technical collaborator with a long-term dedication to the area,” mentioned Kristen Wang, Co-founder and Head of Company Improvement at OPTIX.

“Europe is a strategically necessary marketplace for us—not simply commercially, however when it comes to constructing lasting relationships with firms that worth efficiency, transparency, and sustained product evolution,” added Wang. “Within the AI period, at this time’s so-called ‘AI glasses’ will inevitably transition to AR glasses. For VR, the aggressive panorama reveals accelerating differentiation in pancake options amongst distributors As immersive tech adoption grows throughout the area, we are going to proceed to ship world-class optics efficiency that leads the worldwide market.”

Ahead Momentum & Lengthy-Time period Imaginative and prescient

Wanting forward, OPTIX has signaled that it’s not simply iterating on current modules but in addition actively researching and creating superior optics applied sciences.

The corporate acknowledged that its purpose is straightforward: ship distinctive optics that steadiness cutting-edge efficiency with manufacturability at scale.

Picture credit score: Auganix / OPTIX

Sam is the Founder and Managing Editor of Auganix. With a background in analysis and report writing, he has been protecting XR trade information for the previous seven years.